News & information

The Who, What, When, Where & Why of case studies
September 2025
Read our latest blog about the Who, What, When, Where & Why of case studies. It explains why case studies are important and why business should be using them to drive forward their marketing and communication operations.
Read the blog here

Essential helps Document Options produce customer-focused blog
May 2025
Document Options, a document scanning and automation services provider, has commissioned Essential. Communication Matters to produce a series of blogs for the company’s website. The blogs focus on how customers of Document Options are using its services to manage documents efficiently, reduce costs and improve operational efficiency.
Since 1989, Document Options has been helping organisations across the UK take control of their information. From document scanning and archiving services to digital mailroom solutions, Document Options specialises in turning paper-based processes into efficient, secure, and cost-effective digital workflows. Based in Crawley, West Sussex, the company serves businesses in London, Surrey, Kent, Sussex, Hampshire, Dorset and nationwide, working with companies of all sizes that need reliable document management services.
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The Emperor’s New Clothes by Hans Christian Andersen
October 2024
Here is a new blog about case study credibility. It’s bit like the Emperor who thought his new clothes looked wonderful, but actually he had no clothes on at all!
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New blog - Case study pitfalls
September 2024
Read our latest blog on the dos and don’ts of producing customer case studies. The blog highlights some of the key things you watch out for when creating case studies.
Read the blog here

Essential lands a raft of new business
2024
Essential. Communication Matters has won a raft of new business from a diverse range of customers. While many of Essential clients are in technology and hi-tech related sectors, these new clients include companies in the construction industry, financial services, facilities management and office services. The new business demonstrates how the application and benefits of customer case studies span multiple B2B sectors. Winning this new business also shows how Essential is able to bring its depth of knowledge and expertise in case study production and management to many different industries.

Essential starts its 13th Year with Ricoh
January 2023
Essential has started its 13th year of working with Ricoh. The relationship – managing and producing customer case studies – began in 2011 and has continued uninterrupted every year since. Essential continues to deliver a range of high-quality case studies for Ricoh on customers in the UK and Ireland.

Essential Consolidates Partnership with US Case Study Agencies
September 2022
Essential has consolidated its partnership with two leading customer case study agencies in the US. Essential is providing its first-class case study expertise and experience to the US agencies to help them provide improved services to their portfolios of global brand cuatomers.

Essential Celebrates tenth anniversary with Ricoh
December 2021
Essential has just completed its 10th as customer case study programme manager and producer for Ricoh. Essential continues to deliver a series of case studies covering a wide range of Ricoh services and solutions.

Essential Wins ‘Leading Global Provider of Case Study Programmes 2021'
September 2021
Essential has been awarded ‘Leading Global Provider of Case Study Programmes 2021’ in Southern Enterprise Awards hosted by SME News magazine. This is the second consecutive year that Essential has won an SME News-sponsored award for the quality of its case study work. In 2020, Essential was awarded ‘Leading Providers of Customer Case Studies’ in the SME News Greater London Enterprise Awards 2020.

MOBOTIX Calls on Essential for English Expertise
June 2021
After using Essential to produce a series of customer case studies, MOBOTIX engaged with Essential to help prepare a range of marketing communication materials for the US and UK English-speaking markets. This included leaflets and flyers, video transcripts, business reports, marketing and communication letters and newsletters.

Essential Awarded ‘Leading Providers of Customer Case Studies’
December 2020
Essential. Communication Matters awarded ‘Leading Providers of Customer Case Studies’ in the SME News Greater London Enterprise Awards 2020

Essential Wins German Video Manufacturer Contract
September 2019
German video technology manufacturer MOBOTIX hires Essential. Communication Matters to develop a series of case studies on customers from around Europe including Turkey. As well as case studies, MOBOTIX also asked Essential to produce some other marketing support collateral such as white papers.

Essential Launches New Website
1 October 2017
Essential.Communication Matters (Essential Elements Communications Ltd.) today launched a new website as part of a new, fresh and clean brand for the business.
The aim is to provide a simple, modern look and feel to the company and give visitors to the site a clear picture of what we do, why we are good, and how we benefit our clients.

Leading Additive Manufacturing Materials Business, DSM, Employs Essential for Global Case Study Programme
November 2016
DSM, a leading additive manufacturing materials business, has employed Essential to manage a customer case study programme. The programme covers researching and managing case study opportunities, liaising with sales and marketing teams and partners and producing case studies. Essential will also be responsible for designing and producing final case study documents.